| |  | | Below are the three Intersession courses that CLE would like to promote, including two different trips to NYC and a brand new Marketing course!
|
Instructor: Leslie Kendrick
Class Dates: January 12 - January 16
Trip Dates: New York City, January 20 - January 22
Class Times: MTWThF; 10:00am – Noon; 1:00 – 3:00pm
Fee: $250
Course Limit: 25
Note: This course has no area distribution codes
Application Form: click here
Gain insight into trends and career opportunities in public relations and media in this new course that provides one week of class learning from Baltimore-based P.R. and media guest speakers followed by a 3-day trip to New York City to meet and network with executives from leading P.R. and media firms.
Companies confirmed for the NY portion are: MTV, Manning Selvage & Lee, R.F. Binder, CBS, and NBC. Pending: Time and Fortune magazines. Companies confirmed for the Baltimore lecture portion are: Arbitron, Maryland Public Television, Imre Communications and The Sugar Association (PR Director). Pending: Baltimore Business Journal, Advertising.com, The Travel Channel. To register, you must submit your resume and completed registration form to the Career Center no later than Friday, November 21 at 12pm.
Space on this trip will be generally allocated on a first-come, first served basis, however, professionalism of students’ resumes and overall GPA will factor into selection should the number of students applying exceed our limit. 100% attendance expected for successful completion of the course. A mandatory trip meeting and resume workshop will be held on Tuesday, December 3, 2008 at 5:00 p.m. in the Career Center Library, Garland Hall, 3rd Floor. Attendance counts towards course attendance policy. Questions regarding this trip should be directed to Tracy Carter in the Career Center at Tracy.Carter@jhu.edu.
More information can also be found on the Career Center Website.
|
|
Instructor: Andrea Wills
Dates: January 5 - January 16
Class Tines: MTW 1:00 - 3:30pm
Cost: free to all Hopkins undergraduate students registered for Fall 2008
Neuromarketing is a new field of marketing that studies consumers' sensorimotor, cognitive, and affective response to marketing stimuli. Consumer behavior is the study of how people buy, what they buy, when they buy and why they buy. It blends elements from psychology, sociology, sociopsychology, anthropology and economics.
As a result of taking this course, students will be able t
1. distinguish consumers as individuals and decision-makers,
2. describe how income and social class, various subcultures, and cultural influences
impact consumer behavior,
3. understand online consumer behavior, especially topics such as virtual
communities, virtual marketing, and e-commerce,
4. identify the consumer decision making process,
5. understand the basics of neuromarketing and how this new discipline is applied to
marketing.
On-line and in-person registration for this course will be available for all Homewood undergraduate students beginning on Monday, December 8th through Wednesday, January 7th.
Questions regarding this course should be directed to intersession@jhu.edu.
More information is also available at the Intersession website.
|
|
Instructors: Maccini/Saini
Class Dates: January 5 - January 16
Trip Dates: New York City, January 20 - January 22
Class Times: MTWThF; 10:00am – Noon; 2:00 – 4:00pm
Fee: $250
Course Limit: 30
Prerequisite: 180.101 Macroeconomics (Arts & Sciences students only)
Note: Alternate course times may be scheduled
Course Registration Form: click here
Have you ever wondered what it would be like to work in an Investment Bank? Are you curious about what it takes to have a successful career at a major firm? Are you ready to take on a summer internship in the Finance industry? If your answer is yes then this is the opportunity for you! Intersession is the perfect time to explore careers up close and personal.
This course follows the natural capitalization sequence of a company to introduce the main components of the financial services industry: private equity, commercial finance, IPO's, M&A's and leveraged buy-outs, Wall Street research, asset management, and industry ethics. Lectures on these topics will be given by alumni financial experts. The course concludes with a three-day trip to New York City, which will include visits to financial firms and an alumni networking reception. Firms may include J.P. Morgan Chase, Merrill Lynch, Morgan Stanley, and BlackRock. There is no better way to jump start your internship or job search. Note: 100% attendance expected for successful completion of the course. Engineering students can apply for the "Day on the Street" Trip without taking 180.104 Financial Literacy. They must still submit all registration materials and course fees by the registration deadlines. Course/trip attendees will be made by faculty selection. Priority will be given to juniors and sophomores.
A mandatory trip meeting/resume workshop will be held on Thursday, December 4, 2008 at 5:00 pm in the Career Center Library, Garland Hall, 3rd Floor. Registration begins Monday, November 3rd, and will end at 12:00 p.m. Friday, November 21, 2008. Registration materials can be picked up from and submitted to the Career Center. Complete registration materials will include:
- Resume
- Unofficial Transcript
- 1-page (maximum) statement about your interest in a financial services
career and relevant experiences
- Course Registration Form For more information or to explore other intersession courses call 410-516-8056, stop by the Career Center or visit the Intersession website. |
| |  |
|
